This paper argues the relationship between modularity and product innovation. The work is based on the assumption that in order to become an innovation, a novel product has to be successfully diffused into the marketplace. Modularity can give rise to a series of parameters related to commercial success; however, there is not a well-defined relationship between modularity and product innovativeness. The aim of the paper is to analyse the logic of the most acknowledged modularization methods in-order to understand how they can really influence product success, and then, part of product innovativeness.
- Content Type Journal Article
- Category Research Article
- Pages 29-42
- DOI 10.1260/1757-2223.6.1.29
- Authors
- Lorenzo Fiorineschi, Industrial Engineering Department, University of Florence, Via Santa Marta, 3 - 50139 Firenze, Italy
- Paolo Rissone, Industrial Engineering Department, University of Florence, Via Santa Marta, 3 - 50139 Firenze, Italy
- Federico Rotini, Industrial Engineering Department, University of Florence, Via Santa Marta, 3 - 50139 Firenze, Italy
- Journal International Journal of Innovation Science
- Print ISSN 1757-2223
- Journal Volume Volume 6
- Journal Issue Volume 6, Number 1 / March 2014